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Artisan clothing and accessories, naturally.
TJ Indigo Clothing Co.
TJ Indigo Clothing Co. is a one-of-a-kind clothing brand, designed, sewn, and hand-dyed in Toronto. We combine modern comfort with timeless quality, using natural indigo to create unique, handcrafted pieces.
My Role - UI/UX and Visual Design.
It starts with color blue
Since it's inception in 2015, TJ Indigo pieces have been featured in Martha Stewart collection, on television and print, including the Toronto Star as well as winning many awards and nominations. With participation in the largest in-person craft shows across North America in Toronto, Vancouver and Chicago and customers around the world and all the way to Japan, brand's influence reaches diverse audiences passionate about slow fashion and traditional textiles.
Make it stand out.
Online and In-person.
Besides designing and producing new collections, I manage marketing, online sales, and creative direction, ensuring a consistent visual narrative across ecommerce platforms, social media channels, and marketing materials. I love representing TJ Indigo at shows, managing sales, designing physical booths, and organizing all aspects of booth preparation, including stock planning, setup, and displays. These events are a dynamic process that allows me to connect directly with customers while showcasing our brand at some of the largest events in North America.
As the founder and designer at TJ Indigo, I've built the brand ground up, overseeing design, sourcing, production, marketing, and sales. TJ Indigo Clothing embodies sustainability, fusing style and comfort, handcrafted in Toronto from premium natural fabrics and dyed with plant based indigo.